8 August 2022
Te Papa, Wellington,
Icon room, Level 2

2017 Programme

9.15 am Welcome and ice-breaker

9.45 am Plenary: Key messages for the primary sector John Walsh, MPI

10.30 am Morning Tea

11.00 am An update on the Primary Industry Capability Alliance Michelle Glogau, PICA

11.45 am Concurrent Session I

Session Ia (Main room): Strategic social media Chelsea Miller, Grass Roots Media

Session Ib (breakout room): Partnering with Māori Jason Ake, Native Voice

12.30 pm Lunch

1.30 pm Communicating the importance of climate change Vicki Connor, MfE

2.45 pm Concurrent Session II

Session IIa (main room): Maximising sponsorship opportunities Brett Jeffery, AuSAE

Session IIb (breakout room): Engaging employees on health & safety Scott Campbell, Campbell Squared

3.00 pm Afternoon Tea

3.30 pm Panel: How does communication by the primary sector compare? Mark Blackham, Blackland PR; Peter Burke, Rural News; Sarah Fraser, NIWA

4.15 pm Closing, drinks and networking